paul rand film link
was great to have met him when i did my undergrad @ art center back in the early 90′s.
still remember how he did not like the computer as a tool… hated the thought of ‘designing’ on the computer from start.
i loved how his fave work space was his kitchen table. materials were scissors/ xacto, colored paper & rubber cement.
also, loved how he confessed he wished he could revisit the UPS logo because he used a different font for the “S!”
gotta’ love that passion! he was sick b/c the client would not let him change it…
click on this to see film:
:cheers: to Mr. Rand
Rich Dahl writes, directs & has a bad habit for kerning sick typography late into the night.
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